Queenlsand Digital Advertising

All SEO tactics used to get your site successfully crawled and positioned in the major search engines evolve with the technology used to render websites, but the basic fundamentals stay the same. There are three major aspects to SEO that you should be sure to concentrate on when optimizing your website – keywords, links, and graphics. Use this checklist to ensure that your Queenlsand site will achieve the highest possible search engine rankings :

Keywords

1. Make sure the keywords that you are targeting are relevant to your website’s content.

2. Keywords should be phrases that are commonly used in the search engines. There is no point in having your website optimized with search words or phrases that search engine users are not going to search with.

3. The titles of your pages should start with your keywords.

4. The content of your pages should be full of your keywords and other related information.

5. All tags on your website should be optimized with your targeted keywords.

6. Be sure that your keywords are included in your website’s filenames.

Links

1. External links are extremely important in search engine optimization. First, make sure that your site is listed in DMOZ also known as the Open Directory Project. DMOZ provides many of the search engine results for the most popular search engines, including Google.

2. Your website should be listed in human edited online directories.

3. It is essential you make sure that your website has a sitemap with text links.

4. Avoid linking with anyone who asks – focus on linking with websites that have a page rank as high as yours or better. Also, link with websites that relate to yours or are complimentary to yours. For example, if you have a fashion-related website, link with other fashion, accessory, or beauty websites.

Queenlsand SEO Tips – How to Write a Good Title and Description

SEO is the acronym for search engine optimization. People use search engines to find information on the Internet. The typical search engines are Google, Yahoo, and Bing. Businesses have begun to use SEO to market themselves through the web. Companies use articles to advertise themselves on search engines and to try to gain a higher page rank, so as to gather more traffic to their sites. By placing certain keywords within your article, you have a greater chance of getting a higher page rank on search engines.

By using SEO, businesses have a greater likelihood of increasing their sales. When a business's advertisement is on one of the first pages of Google it tends to get better traffic to their site and this grows their sales. Because search engines are used around the world, they are never shut off and the business can be promoted twenty-four seven. SEO is not only beneficial to companies but also to the every-day people. If a person uses the same keywords that are put into an SEO article they tend to get their information faster, and it becomes easier to use the Internet in finding the information they want.

What Is SEO's Contribution to Sales?

Optimizing your business on search engines is like climbing a ladder until you are at the top. For companies, SEO contributes to their promotion and advertising and draws more consumers to their business. SEO writing is in high demand today because of how popular the Internet is, and it is an easier, cheaper, way to promote your company. For writers, SEO gives them a new medium of workforce because the companies will hire writers to produce articles that will catch the consumer's eye.

We no longer have to ask, "what is SEO?" Instead, ask "what can we expect from SEO?" If you're a new business, you can expect that SEO is the best way to promote yourself and by using the right keywords you could be well on your way to gaining a greater consumer interest. SEO is the best way for small businesses to grow and gain leeway in the world. All businesses use SEO whether small or big because it has become the fastest growing form of marketing in the world. A professional SEO company can help increase the number of qualified visitors to websites, thereby increasing sales. Search engine marketing is the most cost-effective way to advertise.

What does a Title mean to your website? A Title is a short descriptive explanation of what your webpage is about. In a brief moment a search engine spider can crawl your site and read your title and content to see how relative your content is based on the user's search.

Page title's are a collection of keywords, categories and description all in one. The page title should be different on every page of your website, you will actually get penalized if your title is the same on every page, due to the fact that the search engine will think you have duplicate information and literally skip over the page. For Example if you are promoting 10 products on your site you should have a separate page for each product with its own title specific to the content.

As noted before you should use your keywords and or phrase in the title, and make sure you use some type of formatting. One of the most common would be something like this:

Keyword or phrase | category | Website Title

Remember search engines rank pages individually so it is very important to make the title's unique. It's also important to note that when you or someone else is searching on Google, Yahoo or MSN, the title will be the first thing that they read, so its vital to be descriptive. This is the time you need to make an impression on the reader so that they will want to click on your link and visit your site. Without a title that encourages a clickthrough your site will be dead in the water and lot's of time wasted.

If a user is interested in your title, they will tend to read the descriptive paragraph underneath called a Meta Description, and this is a meta tag or HTML tag that is embedded in the code, and is used for this purpose only, if your site does not have this tag included, they will usually grab the first few sentences from your main page of your site.

The description is basically a few sentences of descriptive information about your website, make sure it flows well and is easy to read, oh and by the way insert your keywords throughout the description. The description needs to be around 200 characters or less, you are not telling a story here, you are trying to get the reader curious so they want to clickthrough to the site.

Hope some of these SEO Tips where enough to get you going in the right direction, keep up your research!

Home

You can also fins out more about this area here.