SEO Company Swanbourne Western Australia

Good SEO articles increase a website’s SEO traffic because articles are indexed online. SEO articles can be posted to a personal blog or article databases, which permit links back to your website. Creating a blog with original SEO articles is a great way to offer fresh SEO content to viewers interested in your niche or product. You can help sway their opinions by offering your expert views and giving them the information to back them up. You then link your blog posts to your main web site to that once the person is convinced that buying your gizmo, gadget, service or potion is going to change their lives they can click on over and buy it from you.

Know Me, Like Me, Trust Me

Now that’s smart marketing. People prefer to buy things from people they know, like and trust. Custom SEO articles help them get to know you, like you, and trust you. But, it doesn’t happen overnight. You have to provide regular Swanbourne posts either everyday or at least several times a week in order to gain a following and provide enough unique SEO content to keep your search engine ratings high, attract new viewers and convince people that you are the expert in your field.

search engine optimisation tools

What is SEO Article Writing? - SEO Copywriting Explained

Search engine optimization is the best way to ensure that your website is seen by as many Internet users as possible. The most important aspect of search engine optimization is keywords. Making sure that your website is optimized with the right keywords or keyword phrases is essential.

It is useless to optimize your site with keywords that people do not search for. It is also useless to optimize the site with keywords that are too general. If your website is optimized with such general search words, chances are, search engine users will never be directed to your website.

Many website owners understand how important search engine optimization is to the success of their website, but they do not know how to figure out which words are right. So, here are some suggestions on how to find the best keywords for your website.

o First, you need to use common words. Words that people use when using a search engine, but make sure that they are specific enough to your site so that they do not turn up millions of matches.

o Many people search for a website by using short phrases. Make your keyword a two to four word phrase, but make sure that the phrase is relevant to your topic. Phrases have proven to be a great tool in optimization.

o Include the most popular keywords in your website even if you do not have a high ranking for them. Search engines will notice them and they may be beneficial in the future.

o Think of different ways to express your website. Maybe by what it is selling, the name and location of your company, or a service that you are advertising. Since search engines analyze the entire content of a website, you can receive many rankings for different keywords.

o Try to find keywords that your competitors haven't found yet. This allows you rank high with little competition.

Finding the best keywords for your website is necessary to your website's success. Optimizing your site is the only way to increase traffic and business on the Internet. But remember to make sure that you choose relevant search words to work with. Increased traffic to your website will not increase sales if the search engine users are looking for a different product or service. Do not sacrifice relevance. A combination of relevant and popular keywords is one of the best ways to increase your search engine rankings.

Who Has Time for All That?

Of course, finding the time to write your SEO articles every day can be difficult in light of the fact that you still have a business to run. And even worse than that, if your writing skills are lacking you may do a better job convincing people that you are an idiot than an expert in your field. No matter how much you know about your topic, and as unfair as it may seem, if it isn’t written well people will assume that you aren’t intelligent. Purchasing custom written articles for your blog posts is the perfect solution. Having a team of professional writers at your service is an easy way to get fresh, informative content to your viewers while boosting your professional expert image.

SEO Tips – How to Write a Good Swanbourne Title and Description

Many freelancers have questions about what is SEO; what is SEO copywriting; what is SEO writing. This article explains - in detail - what this is. And, how to make money from it as a freelance writer.

What is SEO?

SEO is an acronym for the phrase "search engine optimization." Search engine optimization is all about doing specific things to your website to drive more traffic to it so that you can increase online sales - and traffic.

What are some of these "things?"

There are many, but here we will discuss what it is as it applies to freelance writers. And, this means writing text in a certain way so that web surfers (ie, internet users) can land on a particular site.

What is SEO As It Relates to Freelance Writers?

What freelance writers need to be concerned with is keywords. What are keywords? Keywords are the words and phrases that web surfers type in when they search for things online.

For example, let's say you were interested in starting a foreclosure cleanup business. You may not know anything about it other than foreclosures are hot in the news right now and you are interested in starting this kind of company.

So, you log onto your favorite search engine, (eg, Google, Yahoo! MSN, etc.) and type in the keywords "foreclosure cleaning business" or "foreclosure cleaning" or "foreclosure cleanup" or some other relevant keyword phrase.

Note: When you type words into a search engine to find something on the internet, the words you type in are called a keyword (one word) or a keyword phrase (two or more words with commas in between).

How Businesses Get to the Top of Search Engine Results

When you type in these words and hit "ENTER", a bunch of sites pop up and you start to surf (ie, click on the results) and start investigating the sites to see if they have the information you need.

The sites that pop up are the results that search engines like Google, Yahoo, MSN, et al think are the most relevant to the keyword phrase (aka search phrase) you typed in. Companies pay a lot of money to be among the first two or three pages in the results that search engines return.

Why SEO Copywriters are So In Demand and How They Make Their Money

One of the ways they get to pop up in the first two or three pages of results is to have relevant text that contains the proper keyword phrases. And, this is where you as an SEO copywriter can make a lot of money. You write the text that their site needs to pop up high in search engine results.

Many times, companies will simply give you a bunch of keyword phrases and let you write what you want -- as long as it's a certain length (usually 300-500 words).

There are many freelance writers - hundreds of thousands, if not a few million. BUT, only a tiny minority know what SEO is and how to write this type of copy. And, this is why they're so in demand.

SEO copywriters have an in-demand skill. And, as more and more companies move larger portions of their advertising budgets to internet marketing, there is an even greater demand for their skills.

In the SearcheEngineWatch article, The SEO Copywriter: Wordsmithing the Web, William Flaiz, underscores the importance of an SEO copywriter. He writes:

"The role of the agency SEO copywriter is unique because.... Suddenly, the writer must optimize press releases, craft articles for social news, monitor social network communications, and develop wiki content.... a strong SEO copywriter is adaptable and capable of internalizing a lot of new information extremely quickly. These unique individuals have fast become the backbone of many SEO engagements. If content is king, then they [SEO copywriters] are the kingmakers."

And this is why SEO copywriters can charge a premium for their services. If you're looking for a way to start or maximize your income as an online freelance writer, then SEO copywriting is they way to go.

Search Engine Traffic Without Backlink - SEO

A few nights ago I was asked by a regular in a bar I frequent: 'what is this pub doing with a website? Somewhat bemused, I replied that it receives substantial hits to its website and that it is listed on all the Bangkok portals. More importantly, they have consistently remained at #1 on Google, Yahoo!, MSN and the other major search engines for well over a year. Visitors the site, although not verifiable, must convert into a lot of money.' He looked slightly bemused, shrugged his shoulders and muttered something about not knowing much about search engines.

That is where we stand on building websites: our philosophy is based on making the web work for our clients; in providing them with a new revenue source. We don't just deliver tastefully designed websites, we also provide detailed research which we convert into accurately anticipated keywords likely to be used by potential visitors when searching for a source of information.

With this knowledge, we optimise our clients' web pages and register it with sites we know will boost its rankings. This strategy has been successfully employed on sites based in Thailand, the UK, Germany, Australia, France, Austria and France.

But there is another option to be seriously considered: commercial search. It is by far the most dynamic and fast-growing industry segment now, estimated to extend beyond $5billion by 2006. Pioneered by Overture (now Yahoo!), pay-per-click was created in response to three fundamental issues concerning internet search: poor quality results; random ordering of listings; and a weak advertising revenue model. It solved these problems by creating a real-time market for keyword bidding.

Recently, however, it has spawned a series of bidding wars among a growing number of marketers wanting their ads displayed alongside the top search results, and the demand for placement now seems to have reached an almost critical level. Highly popular search terms can easily get you involved in a cost escalation dynamic: extend your bid to the top spot and there's a good chance that, within hours, #2 will outbid you. This process can go on indefinitely until the actual 'market space' for these search terms is inflated beyond reach, which can take several weeks to stabilise and return to some kind of equilibrium.

Also, whilst pay-per-click can be the best marketing tool on the web if 'conversion rates' are high, there are four fundamental objectives to be recognised:

1. The content of your site must exactly match the keywords you intend to bid on;

2. All of your keywords stand no chance whatsoever of being listed in the top ten positions on the major search engines;

3. The cost of bidding will be more than recovered, as visits to your web pages will convert into quality leads or actual sales;

4. The more popular the search term, the more expensive.

If you think it's worth the investment, then take the plunge.

In the main, robots index websites, and few people look beyond the first 20 results. This has driven Google, Yahoo! and now MSN to devise a more specific search trend: e-marketing driven by localised search advertising, personalisation and increased specialisation. When fully operative, these initiatives will narrow the scope of the problems inherent in generic search results.

In the meantime, V9 will continue to provide our clients with optimum results: we have the expertise and proven credentials in providing Thai- and foreign-based businesses the opportunity of profitable expansion.


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